When advertising trumps transport information

Advertising and Melbourne’s tram stops: Yarra Trams makes a stack of cash from them, leasing their infrastructure to outdoor advertising company Adshel, who then onsell the space for marketing campaigns.

Some tram shelters only have a few posters on them.

More QR National advertising, this time at a Melbourne tram stop: Collins and Swanston Streets

Some get the all over marketing treatment.

Bacardi advertising at the Queen Street tram stop on Bourke Street

This one even has a video screen inset in the glass, showing a short commercial on an endless loop.

Tram stop covered in advertising for Mount Buller

However one thing Adshel doesn’t seem capable of taking into consideration the people who actually use the tram stop – passengers.

Last year I found this tram stop outside Southern Cross Station, where someone resorted to attacking the advertising in order to uncover the tram network map hiding beneath.

Yarra Trams network map outside Southern Cross Station, previously covered by advertising

Fast forward to 2013 and Adshel are still at it: covering tram network maps with advertising.

Ad wrapped Town Hall tram stop on Collins Street, hiding the network map behind the stickers

It seems this advert is fresh, as the sticker peeled right off.

Yarra Trams network map hiding behind the advertising slogans

Say hi to Jake the TramTracker dog for me – with no map at the stop, tourists are going to have to find their way around the tram network on their own!

How Australia used to pay for infrastructure

With the 2013 Victorian and Federal budgets having been released in the past week, the spotlight is on funding major infrastructure projects across Australia. So how does the government pay for the big infrastructure projects we need to avoid choking on our own growth?

West Gate Freeway at CityLink

In the case of the state of Victoria, the current favourite way to get finance is via Public Private Partnerships: the government contracts a private consortium to build a piece of infrastructure, then pays them an exorbitant sum over a defined period to operate the facility, before it finally gets handed back to the taxpayer at the end of the term. The best known examples in Melbourne are the CityLink and Eastlink tollways – the desalination plant and the Royal Children’s Hospital are others.

'Last exit before tollway' sign on the Eastern Freeway at Springvale Road

The government says Public Private Partnerships work out cheaper for the taxpayer in the long run, and push the risk onto the private sector – but in reality we end up with socialised losses and privatised profits – greedy bankers making off with the loot when they succeed, and when they fail they sue the government claiming they were misled. In the case of the state of Victoria, we are currently paying a equivalent interest rate of 10 per cent to service PPPs, when the government could borrow money directly for just 3.5 per cent. (see this piece by The Age columnist Kenneth Davidson)

So how the governments fund infrastructure in the old days? When I was looking a newspaper advertising from the early 1980s I found the answer – government bonds. The way they work is simple: an investor loans money to the government, who in return receives a regular stream of interest over the term of the bond, and once the term is up, the investor gets their money back.

So what parts of the government issued bonds?


Telecom Australia was one, with their loans being backed by the Commonwealth Government. This was the “The Telecom Phone Loan” No. 17 from 1982 – as for what Telecom Australia intended to do with the money? They probably installed the now clapped out copper wires Malcolm Turnbull and the Coalition wants to reuse for their FTTN version of the National Broadband Network!

"The Telecom Phone Loan" No. 17

Another government-owned utility to issue bonds was the State Electricity Commission of Victoria. Responsible for the electricity supply to almost all of Victoria (more about the sole exception), back in the early 1980s the SECV was in the middle of building the massive Loy Yang power station and open cut brown coal mine in the Latrobe Valley.

"14.5% p.a. - SEC Series 2 Power Bonds now available"

The other big state-owned energy utility was the Gas and Fuel Corporation of Victoria – and they were no stranger to selling government backed debt to the public. With natural gas connected to metropolitan Melbourne by the early 1970s, by the time of their 1983 bond issue they were probably in need of funds to extend their gas pipelines to the smaller regional centres.

"Rest assured. Gas loans: Government Guaranteed"

Another pillar of Melbourne before the changes of the Kennett years was the Melbourne and Metropolitan Board of Works (MMBW). Responsible for water supply and sewers in the city, as well as town planning, management of parkland and other open space, maintenance of metropolitan highways and bridges, and foreshore protection and improvements – the board was another government authority that needed big money to fund capital works.

"Your investment in the Board of Works Loan offers interest rates too good to miss"

Victoria wasn’t the only state to have state owned agencies issue bonds: over in Tasmania the Hydro-Electric Commission also ran adverts to gain investors. Given the early 1980s timing, the loan money was probably intended for the Franklin River Dam!

"Invest in the high interest Tasmanian HEC loan"

And if you throught public utilities were the only ones to offer loans to the public, the Australian National Railway Commission advertised their Public Loan No. 4 in 1981. Responsible for operating the railways lines inside South Australia, as well as over to Western Australian and the Northern Territory, they probably spent the money on their new fleet of BL class diesel-electric locomotives which were delivered a few years later.

Give your money a First Class Return with Australian National"

However, I’ve saved the most interesting public loan advertisement for last – that of the Melbourne Underground Rail Loop Authority (MURLA). Established by the government to fund and build what is now known as the City Loop, in 1978-79 it decided to raise $30 million in funds through bond sales to the public, raised further money in the same way in the years to follow.

"You have two weeks to leave your mark on Melbourne, forever"

“Leaving your mark on Melbourne forever” – can you imagine today being able to invest your money in the infrastructure that Melbourne needs, and get paid handsomely for doing so?

Unfortunately it no longer works that way – the proposed Melbourne Metro tunnel is using $3 billion in funding committed by the Gillard government, but it is contingent on $3 billion from an unwilling state government, and another $3 billion via another sketchy Public Private Partnership.

Footnote

If you think interest rates of 10 to 15 per cent are high, you mustn’t have had a home loan during the 1980s. Back then, high interest rates were the norm.

Further reading

The crumbling station building at Newmarket

Crumbling buildings seem to be a theme I’ve been following of late, and at Newmarket station I have found a crossover with my interest in trains. Located in Flemington on the Craigieburn line, Newmarket station has the main brick building on platform 1 located on concrete piers and beams, with a cantilevered verandah sheltering the waiting passengers.

Station building on Newmarket platform 1

It appears the soundness of the structure was called into question in 2012, when four acrow props were placed beneath the veranda, with plastic safety fencing and timber pallets tied to them in a half-arsed attempt at stopping passengers walking into them.

Acrow props holding up the station verandah on the up platform at Newmarket

I first photographed these ‘temporary’ supports back in March 2012, and they ended up staying in place for over a year! It took until April 2013 for proper repairs to be carried out, when the complete cantilevered verandah was demolished and replaced by a freestanding but utilitarian looking timber structure.

Self supported timber verandah built to replace the cantilevered one which was recently  demolished

So if the platform verandah was causing issues, what else is wrong with Newmarket station? Heading to the street side exposes them straight away.

Overview of the reinforcement to the eastern facade

We have an angled acrow prop reinforcing the entire south-eastern corner of the building:

Angled acrow prop reinforces the south-eastern corner of the building

There are cracks between the eastern wall and the foundations below:

More cracks in the piers along the eastern side

Three steel beams have been bolted to the eastern facade to reinforce the brickwork:

Two of the three steel beams reinforcing the eastern facade

With two more acrow props needing to be installed to support the wall above:

Acrow props reinforcing the south-east corner of the station building

A beam on the southern wall no longer sits atop the column it was designed to, with two acrow props and a steel beam taking up the load:

Pair of acrow props and a steel girder reinforce a failed beam to pier join

How was the remains of this beam ever supposed to support a load?

Steel girders and acrow props take the load from a failed beam

Concrete encasing a different beam on the southern wall has cracked, exposing the steelwork inside:

Cracked concrete exposes the internal steel beam along the exterior of the southern side

A steel girder entering the western wall only rests upon a single course of brickwork, due to a chunk of concrete going missing beneath.

Steel girder enters the western wall, resting atop a area of missing concrete

The concrete of the citybound platform retaining wall is damaged, exposing the reinforcing bar:

Damaged concrete exposes the reinforcing bar in the citybound platform retaining wall

And finally, I found three cracked concrete columns, all with the steel reinforcing bars showing.

More exposed reinforcing bar on an interior facing pier

More exposed reinforcing bar in the main pier on the east side

More exposed reinforcing bar on an interior facing pier

So how long has the building been falling to bits? Jumping onto Google Street View I found this image dated November 2009, which still shows the original timber access ramp to the station, but doesn’t show the collection of acrow props that hold the rest of the station up.

Google Street View image, dated November 2009

So what is going to come first? Demolition, or proper repairs?

Footnote

A photo of Newmarket railway station circa 1911 can be found on the ‘Lost Melbourne’ Facebook group – from the Graham Griffiths collection. It also notes that the current brick buildings date from 1922.

Revisiting Melbourne’s clogged intersections

Recently I’ve blogged about idiot drivers queuing through intersections, and police holding jaywalking blitzes. So what has changed in the past few months?

Cars queuing through intersections are still blocking trams.

Z3.144 and D1.3501 wait for a car blocking the tracks at Swanston and Flinders Streets

And the police are still booking pedestrians who cross against red lights.

But have the Victoria Police realised there is a fresh target out there, ready to get fined for blocking intersections?

Pedestrians might still be the soft target for police, but someone at Yarra Trams has realised they need to take matters into their own hands to keep the city moving.

Yarra Trams operational staff ask motorists to clear the tracks at the corner of Swanston and Flinders Streets

A few weeks ago I was at the corner of Swanston and Flinders Streets during peak hour, where I found a member of the tramways staff waiting by the intersection, ready to tap on the window of every motorist who got in the way.

Yarra Trams staff ask another motorist to clear the tram tracks: Victoria Police nowhere to be seen

But despite their efforts to keep the intersection clear of traffic, trams still continued to bank up along St Kilda Road, with the queue extending the length of Princes Bridge, moving forward at a rate of one tram a minute.

Another two minutes on, Z3.199 has crept up two spaces

So how many more jaywalking blitzes will Melbourne witness, before we finally see trams pass freely through an intersection?

Singing ‘Do The Loop’ on Sydney’s monorail

Over the years I’ve visited Sydney a number of times, and each time I make the trip up north, I’ve ended up on the monorail. For me the most memorable part was the monorail song – not to be confused with the version from The Simpsons.

Set 5 crosses the Pyrmont Bridge, advertising IGA supermarkets

I was on a family holiday back in 2001, when to pinch a few pennies we bought a single trip token for the monorail, and stayed onboard for a couple of laps of the city.

On passing Chinatown station the public address system started to play a cringeworthy children’s song telling us to ‘Do The Loop’, which thankfully shut off after 30 or so seconds. Unfortunately silence didn’t last, as on each subsequent circuit it came back to life again, so after a third lap we decided it was time to bail.

Fast forward to 2006 or thereabouts, when I was browsing the internet aimlessly, when I came across the ‘METROkids’ section of the Sydney Monorail website, and a MP3 version of song – titled ‘Do The Loop’.

METROkids -- Metro Transport

In the years since, the monorail website has been updated and the song has disappeared, so I’ve uploaded it to YouTube for your listening displeasure.

If you want to sing along…

Put your left foot in, right one on the floor, let’s have some fun!
Dad, watch the door!
Put your arm right up, put your nose against the window.
What’s over there?
Do the loop doop doop.
Do the loop doop doop.
Do the loop and do the round.
Do the loop doop doop.
Do the loop doop doop.
Do the loop and fly through town.
Sydney’s Metro Monorail – it’s a loopy way to see the city.
So get on board, and…
Do the loop doop doop.
Do the loop doop doop.
Do the loop and fly through town.

As for the song being played onboard the monorail itself, by the time I visited again in 2012 it was gone from there as well. (this blog post from 2007 suggests it was still in use then)

Further viewing