Posts Tagged ‘advertising’

Property developers and Regional Rail Link

If there is one thing that property developers love to spruik, it is the proximity of their new housing estate to public transport. In the case of Regional Rail Link, the companies developing land adjacent to the new railway line didn’t even have to wait for the trains to start running.

Looking south towards Lollypop Creek and Greens Road

Interstate mix and match from mX

In May 2015 publisher News Corp decided to shut down the free ‘mX’ newspaper after years of falling circulation. Targeted at commuters in Melbourne, Sydney and Brisbane – the newspaper had for years had saved money by sharing content between the three markets, with only slight modifications appearing in each local edition.

Handing out copies of mX to afternoon commuters at Footscray station

Architecture in Helsinki advertising trains

Hattip to ‘wxtre’ over on Daniel Bowen’s blog for this catch – Architecture in Helsinki providing the backing track to an advertisement for the new ‘Silver Line’ of the Washington Metro.

“You can get it fixing the trains”

Hat tip to @rpy on Twitter for spotting a V/Line diesel in an old Victoria Bitter commercial.

1988 Victoria Bitter television commercial featuring diesel locomotive P18

Public Transport Victoria fixing the small things

You don’t need to wait for a billions of dollars to drop from the sky to improve Melbourne’s public transport – making small tweaks to existing services and infrastructure can often make things a little better, and for far less money. Unfortunately for us, Public Transport Victoria seems to have misread the memo – as I found the other day.

Main 'PTV Hub' on the concourse at Southern Cross Station