Posts Tagged ‘advertising’

Car advertisers playing it safe

A common theme in advertisements for new cars is speed and the open road – and this recent Holden Commodore television commercial is no exception. However, it was the speedometer that caught my eye.

Holden Commodore television commercial

Level crossing removals and odd advertisements

A week or two ago a new Victorian Government advertising campaign started appearing on Melbourne television screens, spruiking the work being done to remove level crossings across the city. However the way they go about getting their message across seems a little strange, as you might also see once you watch the video.

Public Transport Victoria and Melbourne Monopoly

At my local railway station I recently noticed a poster from Public Transport Victoria, stating “We’ve made it to Melbourne Monopoly”. But for me the bigger question is – did the taxpayer have to pay to get there?

PTV poster promoting their involvement with the tacky tourist tripe that is 'Melbourne Monopoly'

Property developers and Regional Rail Link

If there is one thing that property developers love to spruik, it is the proximity of their new housing estate to public transport. In the case of Regional Rail Link, the companies developing land adjacent to the new railway line didn’t even have to wait for the trains to start running.

Looking south towards Lollypop Creek and Greens Road

Interstate mix and match from mX

In May 2015 publisher News Corp decided to shut down the free ‘mX’ newspaper after years of falling circulation. Targeted at commuters in Melbourne, Sydney and Brisbane – the newspaper had for years had saved money by sharing content between the three markets, with only slight modifications appearing in each local edition.

Handing out copies of mX to afternoon commuters at Footscray station