Posts Tagged ‘advertising’

Melbourne Central ditches dated advertisements

For the past decade, passengers waiting on platform 3 at Melbourne Central station have been greeted by two increasingly dated billboards. The first was was ‘Pipeworks Fun Market’, located in the northern suburb of Campbellfield. The second was a Metcard branded ‘Concession travel is only for concession card holders’ poster, featuring a Hitachi train still […]

Tracking the Protective Service Officers rollout

Since 2012 the Victorian Liberal Government has been deploying Protective Service Officers to railway stations across the Melbourne suburban network, and as of this week we have a total of 682 PSOs patrolling 104 Melbourne railway stations – or so says the self congratulatory media release. With 207 stations to be guarded between 6pm and […]

Victorian Government propaganda moves fast

Back in late 2013 the State Liberal Government released a new transport propaganda campaign titled “Moving Victoria” – and new advertisements soon appeared around Melbourne. All up at least $3.2 million has been spent on the campaign. On March 26 the Napthine government followed their free wheeling spending by dropping a massive bombshell on Melbourne’s […]

Fairfax: coincidence, or cash for comment?

When flicking through the ‘Money’ section of Melbourne newspaper The Age it’s isn’t uncommon to find full page advertisements for financial products, such as this one for Challenger Annuities in the October 30, 2013 edition. However I was surprised when I turned the page, and found a half page article by John Collett, detailing how […]

Aussie property developers and Asian investors

In Australia it is common to find local property developers spruiking their latest high-rise apartment development to investors with Asian backgrounds – just look at Melbourne’s annual Chinese New Year festival. However on my recent trip to Hong Kong I still couldn’t escape them, as I browsed the internet from my hotel room. Off to […]